Chris Callahan




I am an independent 
strategist in New York.


MY THING
Bold thinking for brands shaping the future.

SPECIALTIES
Big Ideas: unexpected and tastefully weird. 
Architecture: frameworks that actually get used.
Verbal Strategy: where branding + copy meet.
Emerging Tech: blockchain, venture, marketplaces.
VC&PE:  storytelling for funds sponsoring tomorrow.   

WHERE I’VE WORKED
CōLab | Koto |  FCB | 72andSunny | GS&P

THINGS I DO
Discovery & Playbacks
Creative Briefs & Big ideas
Brand & Product positioning
Nomenclature & Naming
Diligence & Investor Memos


LinkedIn

Email
02 DISCORD

Discord


Discord started as a home for gamers. But when their teams looked closer, they found something bigger. Teachers hosting virtual classrooms. Fashion lovers sharing drops. Crafters building creative circles. Entire worlds were forming far beyond gaming.

As the platform evolved, Discord needed a clear and elevated strategy that could unify this diverse and rapidly expanding universe of communities. A strategy that honored its gaming roots while welcoming every passion, interest, and niche taking shape on its servers.