Chris Callahan




I am an independent 
strategist in New York.


MY THING
Bold thinking for brands shaping the future.

SPECIALTIES
Big Ideas: unexpected and tastefully weird. 
Architecture: frameworks that actually get used.
Verbal Strategy: where branding + copy meet.
Emerging Tech: blockchain, venture, marketplaces.
VC&PE:  storytelling for funds sponsoring tomorrow.   

WHERE I’VE WORKED
CōLab | Koto |  FCB | 72andSunny | GS&P

THINGS I DO
Discovery & Playbacks
Creative Briefs & Big ideas
Brand & Product positioning
Nomenclature & Naming
Diligence & Investor Memos


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03 SPOTIFY

Spotify

With the success of their Daily Mixes, Spotify launched more specific mixes that curated more music you’d love, automatically. It’s where machine learning meets your mood — automatically spinning out fresh playlists built from your unique listening history. It’s like your personal DJ who actually knows you.

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